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10.
October
2016.
Yorkshire Wagyu Company continues to make its mark on Yorkshire food scene

 

Yorkshire Wagyu Company continues to make its mark on Yorkshire food scene

 

The team at an East Yorkshire business is celebrating after its beef won a second prestigious food award in the space of a week.

 

Beef from Driffield's The Yorkshire Wagyu Company was awarded Food Product of the Year at theYorkshire LifeFood and Drink Awards that were held at the Rudding Park Hotel in Harrogate recently.

 

Over 150 of Yorkshire's top producers and suppliers, chefs, restaurants, pubs and hoteliers attended the awards that reward excellence and champion the region's food & drink industry.

 

The Yorkshire Wagyu Company's co-founder, farmer Jonathan Shepherd, said: "TheYorkshire LifeFood and Drink Awards is one of the biggest events in the region's calendar and we are very proud to be a part of it.

 

"To reach the final was fantastic, but to beat such stiff competition from Yockenthwaite Granola and butchers Lishman's of Ilkley to take the coveted prize is just amazing."

 

The win comes on the back of a Best Meat award for Yorkshire Wagyu Ribeye steak at the East Yorkshire Local Food Network awards.

 

Jonathan and his team had another reason to celebrate at the awards when fellow Yorkshire business and the first Wagyu stockist in the area, The Balloon Tree Farmshop and Café, scooped the Farm Shop of the Year title at the same awards ceremony.

 

Jonathan Shepherd collaborated with The Balloon Tree's Mathew Machin to create an in-store Yorkshire Wagyu butchery counter that is run by The Yorkshire Wagyu Company's butcher, Aaron Marshall.

 

"To say we're delighted for all our team, and those at The Balloon Tree Farm Shop who have been with us since day one, is an understatement. We're really proud of our Yorkshire Wagyu and honoured to have won the category - thank you to all of our supporters," added Jonathan.

 

The Yorkshire Wagyu Company has also been shortlisted in Small Business category of the Chamber Bridlington and Yorkshire Coast Business Awards (CBYCBA) and is hoping to replicate the success of last year when it won Best New Business.

 

Jonathan said: "By entering these awards, we would also like to cement our business as a major player in the region's food and drink industry. We hope our ambition and drive is demonstrable and we're looking forward to the results."

 

The CBYCBA celebrates its tenth year of recognising the achievements of local business.

The Yorkshire Wagyu Company is up against two IT service providers with results will be announced at the black-tie ceremony at Bridlington Spa on October 14.

 

 

Ends

 

Photo:L-R Matthew Machin, Balloon Tree; Juli Shepherd, Yorkshire Wagyu; Sandra Kinnel, Balloon Tree; Jonathan Shepherd. Yorkshire Wagyu.

For more information or to arrange an interview with the co-founder of The Yorkshire Wagyu Company, Jonathan Shepherd, please contact Tracey Baty at three60 marketing on:

 

Direct line: 01430 871360

Mobile: 07971 961574

E mail:traceybaty@three60marketing.co.uk

Web:www.three60marketing.co.uk

 

Notes to editors

  1. For more information about The Yorkshire Wagyu Company, please visitwww.yorkshirewagyucompany.co.uk.

  2. To keep up to date with news and events from The Yorkshire Wagyu Company on social media follow the company onTwitterandFacebook, and read theirnews.

  3. The Yorkshire Wagyu Company was founded by farmersJonathan Shepherd and Jim Bloom in 2014. TheirWagyu Cross and Wagyu full-blood herd feed on home-grown fertiliser-free forage, and are nurtured for over two years. The meat is hung for 21 days to improve the flavour.

  4. To find out where Yorkshire Wagyu is available, clickhere.

  5. For more information about The Balloon Tree, please visithttp://www.theballoontree.co.uk/

  6. Jonathan Shepherd and Jim Bloom are also founder members and directors of the British Wagyu Breeders Association, the first new cattle breed association in 25 years. To read more about the DNA tagging system they use, head towww.yorkshirewagyucompany.co.uk/why-wagyu/dna-tags.

  7. For more information about the Yorkshire Life Food and Drink Awards, please visitwww.yorkshirelife.co.uk/home/2016_yorkshire_life_food_and_drink_awards_the_winners_revealed_1_4712761.

  8. For more information about the Chamber Bridlington and Yorkshire Coast Business Awards, please visitwww.cbycba.co.uk.